Why We Did It…

I have been asked time and again “What made us decide to make MyDealerReport free to dealers?”. Well, the plain truth is, making dealers pay for their rating accounts was and is damaging the growth of our space. Facebook, twitter and linkedin have free accounts and this helped social media to grow.  I believe social media would be hindered by forcing users to pay for an account.

We helped create the rating space therefore, we feel responsible to the auto industry and the consumers who rely upon it.  By removing the cost to dealers we are helping the industry gain control of ratings and reviews. I believe if you do the right thing, good results will follow.  Therefore, we are pushing for the entire dealer rating and review space to give back control to dealers by making their accounts free.  We have created a Facebook page supporting this cause “Free My Rating“.

I have spoken to many dealers and they feel being forced to pay for their rating accounts is extortion and I have to agree. Plus how can car shoppers trust a site that is funded by dealers through reputation management.

Our mission is to help every dealership setup and manage their online reputation with a free account on MyDealerReport.com

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